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Quick Byte: A newsletter from IAC Advertising Solutions: July 2008
SPOTLIGHT: INSTANT ACTION

Gamers rejoice. Thanks to InstantAction, gamers around the world can now play console-quality games—anywhere, anytime—right in their Web browser.

InstantAction is the first multiplayer, action-based gaming site to marry advanced 3D graphics with the accessibility and reach of the Web. InstantAction = Instant Gratification. See for yourself.

» WATCH

WHO’S PLAYING?
  • 70% Male
  • 64% are 18-34
  • Spend avg. 20 minutes/game session
  • Play 20 games/month

With social features such as live chat, forums, and player profiles/friends lists, gamers are coming back for more every day. Get your brand in the game and in front of our engaged audience.

InstantAction games include:
Marble Blast Racing Arcade (Coming Soon) Rokkitball Fallen Empire: Legions

Learn more here or call Dean Lucente, IAC/AS VP Sales, at 212-404-1050.

Source: internal data, 2008.

As a marketing professional, you're receiving this monthly snapshot of new, exciting IAC opportunities to leverage for your brand.
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INSTANT ACTION BUZZ

With more than 30,000 posts in our Forums, Actionistas aren't shy about their gaming experience:

"I haven't had this much fun for years."

—Listman

"Loving the faster projectiles [Legions]... much easier to mid-air someone and feels great."

—Stguy045

"I couldn't even beat the hard level after a few times playing. It's definitely a lot of fun and suits IA almost perfectly."

—jbootlegger
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GET UP ON YOUR G-LINGO

Don't be a noob. Add these words to your gaming vocab.

FPS: "First Person Shooter" genre of games where you gun down opponents in a first-person view

ActionTaunts: graphic way to challenge your opponent or insult their honor on InstantAction

CTF: "Capture the Flag," a popular FPS game mode in which teams vie to capture the other's flag in order to score points

Clan: Group of players who play together under the same banner or title during competitions
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For more information on our powerful portfolio go to iacadvertising.com.
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