Dasani Music Guide

Creative thinking. Compelling solutions.

Destination sites, Hubs, and Sweepstakes |

Dasani: Refresh Music Guide

 

Campaign: Refresh Music Guide

Advertiser: Dasani


Our Approach:
IAC Advertising Solutions helped Dasani build brand retention with a young, hip audience by developing a one-stop music resource guide for:
Finding music tickets on Ticketmaster

Accessing a news feed to daily music news articles from LiveDaily

Accessing venue lists for the best spots to hear music, provided by Citysearch.

Using Evite to invite friends to a concert.

The site also incorporated Dasani branding and creative.