Microsoft Office
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Microsoft Office: Mobile Business Center
Campaign: Microsoft Mobile Business Center
Advertiser/Brand: Microsoft/ Microsoft Office
Our Approach:
IAC Advertising Solutions helped educate business travelers about the flexibility of Microsoft Office through a co-branded microsite that leveraged Microsoft, Citysearch and Expedia content.
Citysearch provided business travelers with relevant local information such as “best business hotels” while Expedia provided a wizard that travelers could easily access to book flights, hotels, etc. Microsoft provided tips and tricks on everything from conducting remote meetings to managing email.
The end result was a site that enabled Microsoft to build awareness for this product to an engaged and relevant audience.
Advertiser/Brand: Microsoft/ Microsoft Office
Our Approach:
IAC Advertising Solutions helped educate business travelers about the flexibility of Microsoft Office through a co-branded microsite that leveraged Microsoft, Citysearch and Expedia content.
Citysearch provided business travelers with relevant local information such as “best business hotels” while Expedia provided a wizard that travelers could easily access to book flights, hotels, etc. Microsoft provided tips and tricks on everything from conducting remote meetings to managing email.
The end result was a site that enabled Microsoft to build awareness for this product to an engaged and relevant audience.