To help Chili’s build awareness with a young, hip audience, we developed a one-stop music resource guide. The microsite enabled users to find music tickets on Ticketmaster, access daily music news articles from LiveDaily, and featured a module to find your perfect music match by searching for people with the same musical taste on Match.com.

The site also prominently featured the restaurant’s branding and a Chili’s video.

IAC Advertising Solutions leveraged Ticketmaster to create a microsite with a country music theme that appealed to Chevy’s male audience. The site prominently featured Silverado branding and creative while also integrating the Ticketmaster brand, a Summer Show Finder and a Ticket Giveaway sweepstakes.

When Hyundai introduced the Sonata 2007, they wanted to launch an online program that played off of their “Rethink” campaign.

We responded by creating a “Rethink the Possibilities” city guide. The microsite featured local Citysearch content, a module for finding concert tickets on Ticketmaster and a link to Evite.

When Honda released the Honda Fit they turned to IAC Advertising Solutions to help them raise awareness for the new model. We worked with the reputable automotive provider to develop a unique and engaging online scavenger hunt sweepstakes that would resonate with a young, hip audience.

IAC Advertising Solutions helped Dasani build brand retention with a young, hip audience by developing a one-stop music resource guide for: 
 

• Finding music tickets on Ticketmaster.
• Accessing a news feed to daily music news articles from LiveDaily.
• Accessing venue lists for the best spots to hear music, provided by Citysearch.
• Using Evite to invite friends to a concert.
  
  The site also incorporated Dasani branding and creative throughout.  

Leveraging the power of one of our most well-known brands, Match.com, we created a demographically-targeted microsite that built awareness for the Schick® Quattro® for Women™. Co-branded offline events further spread the word face-to-face with consumers in key markets.

Girl’s Guide to Dating connected Schick's brand message with their target audience and introduced them to Juliette, the user’s “faithful guide to dating” who provided valuable tips and advice via video clips and brief articles.

The site also incorporated:

IAC Advertising Solutions helped T-Mobile build awareness for the newly released Sidekick II through an interactive Entertainment & Music Guide that built upon the T-Mobile brand identity and campaign creative. The microsite highlighted the benefits and features of the Sidekick and featured music news from Live Daily, a module for finding concert tickets on Ticketmaster, and links to Match.com and Evite to enable T-Mobile to connect with their audience and their audience to connect with their friends.